Kino - 5000+ Monthly AON Content
Influencer Marketing, KOC / UGC
KINO Group aimed to scale brand awareness for several of its beauty brands by activating a large number of nano creators to generate widespread product visibility & social conversations. However, executing a campaign at this scale required managing hundreds of creators efficiently while maintaining cost effectiveness and ensuring consistent brand messaging across a high volume of content outputs.
managing hundreds of creators efficiently while maintaining cost effectiveness
Voxxy implemented a structured nano-creator activation supported by an optimized workflow, enabling efficient management of large creator volumes while maintaining quality control. This approach allowed the campaign to produce high-volume content that amplified hero influencer campaigns while keeping execution fast and cost-efficient.
a structured nano-creator activation
supported by an optimized workflow
enabling efficient management of large creator volumes
while maintaining quality control
high-volume content that amplified hero influencer campaigns
while keeping execution fast and cost-efficient
The Impact
In just one month, Voxxy activated 2,000 nano KOCs to produce 5,000 pieces of content, significantly expanding product visibility and social buzz on TikTok platforms. The campaign also uncovered the best-performing content hooks while sparking strong audience engagement and FOMO-driven discussions among viewers.
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